Discover how you can confidently use your CAA career so that you can get into the Driver’s Seat of your life

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Pilot Story 1

Highlight Your Best Episodes

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Give the top highlights for each pilot episode and plant a seed of curiosity so they sign up for more. A common approach is to mention a benefit or payoff you’re going to reveal later on in the episode. The user has to sign up and listen in order to receive the golden nugget of information.

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A statement on how your passion can help your client solve their problem. Acknowledge your client’s fears and pain points, and then to propose your solution.

An example if you were a photographer:

I’ll be the first to say that family photos are hard to get just right. Maybe you’ve been trying for years to get that holiday card money shot where everyone is actually smiling. Or maybe you’ve just accepted that someone is going to end up with a wrinkled shirt.

But don’t sweat it. I’ve photographed the squirmiest toddlers, the kids who would prefer making any face at the camera but a happy one, and the babies that never seem to stop crying. The perfect moment might only last for half a second, but you can be sure I’ll capture it.

Pilot Story 2

Highlight Your Best Episodes

Don’t let your best episodes get lost in the shuffle.

Pilot stories introduce new readers to you and your site and then gives them a call to action to sign up.

Give the top highlights for each pilot episode and plant a seed of curiosity so they sign up for more. A common approach is to mention a benefit or payoff you’re going to reveal later on in the episode. The user has to sign up and listen in order to receive the golden nugget of information.

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Pilot Story 3

Highlight Your Best Episodes

Don’t let your best episodes get lost in the shuffle.

Pilot stories introduce new readers to you and your site and then gives them a call to action to sign up.

Give the top highlights for each pilot episode and plant a seed of curiosity so they sign up for more. A common approach is to mention a benefit or payoff you’re going to reveal later on in the episode. The user has to sign up and listen in order to receive the golden nugget of information.

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